Cool Rules Pronto

Uncommon Sense in Marketing & Media

Full of Holes: The Extremist Attack on Dunkin Donuts

Like many people, I want 01.20.09 — Bush’s last day in office — declared an international holiday. But even with “the End of an Error” in sight, right-wing extremists continue to wreak their corrosive damage, and are now invading the seemingly sheltered world of corporate junk food… Read more »

31 May 2008 Posted by coolrulespronto | Media News | , , , , , , , , | 13 Comments

“Breaking News”: A Hilarious Spoof of Obama’s So-Called “Elitism”

The liberal blog Daily Kos just unleashed a scathing and hilarious spoof of the “uproar” around Barack Obama’s supposed “elitism.” It perfectly captures the pathetic state of American journalism, where “freedom of the press” has become “freedom to act like squirrel monkeys.”

12 April 2008 Posted by coolrulespronto | Media News | , , , , , , , | No Comments

More Elections! The Cure for the Common Recession

Word came out that erstwhile Presidential candidate Mitt Romney spent $42.3 million of his own money on his failed campaign. My thought? Cool — it couldn’t have come at a better time, what with the economy looking like something my cat coughed up…

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24 February 2008 Posted by coolrulespronto | Manifestos | , , , , , , , , , | No Comments

Rules of Competition: The Magic Number is 2

During the South Carolina Democratic debate, Barack Obama and Hillary Clinton were roundly criticized for attacking each other instead of addressing the issues. I, too, was initially irked by their misbehavior — but then it occurred to me that this was classic marketing strategy in action

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4 February 2008 Posted by coolrulespronto | Tips Tips Tips | , , , , , , , | 1 Comment